Mastering Market Analytics
Mastering Market Analytics
Business Metrics - Practice and Application
Kozielski, Robert
Emerald Publishing Limited
11/2017
448
Dura
Inglês
9781787148369
15 a 20 dias
Chapter 1. Why, How, What; Robert Kozielski
Chapter 2. Measuring Market Strategy Results; Robert Kozielski, Michal Dziekonski, Jacek Pogorzelski, Grzegorz Urbanek
Chapter 3. Sales and Distribution Management Metrics; Robert Kozielski, Michal Dziekonski, Michal Medowski, Marcin Ostachowski, Jacek Pogorzelski
Chapter 4. Marketing Communication Ratios; Robert Kozielski, Michal Dziekonski, Jacek Pogorzelski
Chapter 5. E-Commerce and Social Media Indicators; Robert Kozielski, Artur Maciorowski, Grzegorz Mazurek, Anna Miotk
Chapter 1. Why, How, What; Robert Kozielski
Chapter 2. Measuring Market Strategy Results; Robert Kozielski, Michal Dziekonski, Jacek Pogorzelski, Grzegorz Urbanek
Chapter 3. Sales and Distribution Management Metrics; Robert Kozielski, Michal Dziekonski, Michal Medowski, Marcin Ostachowski, Jacek Pogorzelski
Chapter 4. Marketing Communication Ratios; Robert Kozielski, Michal Dziekonski, Jacek Pogorzelski
Chapter 5. E-Commerce and Social Media Indicators; Robert Kozielski, Artur Maciorowski, Grzegorz Mazurek, Anna Miotk