Technological Innovation

Technological Innovation

Generating Economic Results

Thursby, Marie; Libecap, Gary D.

Emerald Publishing Limited

02/2008

358

Dura

Inglês

9780762314812

15 a 20 dias

678

Descrição não disponível.
Chapter 1 Appropriating the returns from innovation.
Chapter 2 The benefits and liabilities of multidisciplinary commercialization teams: How professional composition and social networks influence team processes.
Chapter 3 Intellectual property protection in the global economy.
Chapter 4 Patents and technology commercialization: Issues and opportunities.
Chapter 5 Beyond patents: The role of copyrights, trademarks, and trade secrets in technology commercialization.
Chapter 6 Marketing strategy considerations in the commercialization of new technologies: An overview and framework for strategy development.
Chapter 7 Competitive advantage in technology intensive industries.
Chapter 8 Technology commercialization: Cooperative versus competitive strategies.
Chapter 9 Introduction to finance and valuing early stage technology.
Chapter 10 Venture capital financing and documentation.
Chapter 11 The anatomy of contracts in licensing: The context of Bayh-Dole.
Introduction.
List of Contributors.
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